Personalize Offers For Every Customer
Create relevant offers based on customer and purchase context.
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PayU’s Affordability Widget displays EMI options, Buy Now Pay Later (BNPL), and eligible offers on product pages, helping customers compare flexible payment options before checkout and make informed purchase decisions.
Create relevant offers based on customer and purchase context.
Surface relevant offers based on the product, SKU, and purchase value to make every offer more contextual.
Recommend BNPL for lower-ticket purchases with flexible payment options.
Display flexible payment options directly on product pages, helping customers understand affordability upfront and make confident purchase decisions.
Display flexible payment options directly on product pages, helping customers understand affordability upfront and make confident purchase decisions.
Customize the widget’s design to match your website and deliver a seamless shopping experience.
Customize the widget’s design to match your website and deliver a seamless shopping experience.
Offer flexible instalment options that make high-value purchases more affordable
Let customers buy now and pay later with flexible payment options that reduce upfront payment barriers.
Create and manage personalised payment offers across multiple payment modes from one dashboard.
Increase retention with simple, rewarding customer experiences.
Stable and completely API-driven technology designed to scale your digital infrastructure with zero manual intervention.
Safeguard every transaction with industry-leading data security standards.
Sensitive consumer data is protected with end-to-end encryption layers in real time.
Secure user card details dynamically through auto Token Hub technology.
Payu Guide
Payu Guide
product & features
product & features
